I think one of the most important things about VIP and Connected Apps is the ability it gives you to gather information about your users. That ’s enough and pretty valuable in itself, but then the ability to refine and improve this info and act on it is where it really comes into its own. I don’t think there’s anything out there that can offer this power to your business without having to invest a huge amount of time and money replicating what we’ve spent the last few years working on. We’ve built the tools for you to gain this valuable information - we hope you use them to their fullest potential as soon as they’re available to you.

Tags: Information